We plan and put into effect strategies in direct relation to your market chalenges, growth targets and business goals.
TONALIN
We helped our client PharmaNutrients, manufacturer of nutraceuticals for the health industry; take a highly beneficial ingredient, Conjugated Lineoleic Acid, into the b-to-b and b-to-c arenas. First, we trademarked it as Tonalin creating the first registered brand name for CLA. Then we marketed the branded ingredient to a wide variety of consumer based marketing organizations and supported it with an extensive sales effort and advertising campaign. As a result, sales in one year exceeded client projections by 25% and Tonalin continues to sell profitably worldwide.